1 序文
2 調査範囲と方法論
2.1 調査の目的
2.2 ステークホルダー
2.3 データソース
2.3.1 一次情報源
2.3.2 二次情報源
2.4 市場推定
2.4.1 ボトムアップアプローチ
2.4.2 トップダウンアプローチ
2.5 予測方法
3 エグゼクティブ・サマリー
4 はじめに
4.1 概要
4.2 主要産業動向
5 世界のオーツ麦産業
5.1 市場概要
5.2 市場パフォーマンス
5.2.1 数量動向
5.2.2 金額動向
5.3 COVID-19の影響
5.4 価格分析
5.4.1 主要価格指標
5.4.2 価格構造
5.4.3 価格動向
5.5 地域別市場構成
5.6 用途別市場構成比
5.7 製品種類別市場構成比
5.8 市場予測
5.9 SWOT分析
5.9.1 概要
5.9.2 強み
5.9.3 弱点
5.9.4 機会
5.9.5 脅威
5.10 バリューチェーン分析
5.10.1 概要
5.10.2 原材料サプライヤー
5.10.3 オート麦加工業者
5.10.4 流通業者および輸出業者
5.10.5 小売業者
5.10.6 エンドユーザー
5.11 ポーターのファイブフォース分析
5.11.1 概要
5.11.2 買い手の交渉力
5.11.3 供給者の交渉力
5.11.4 競争の程度
5.11.5 新規参入の脅威
5.11.6 代替品の脅威
5.12 主な市場促進要因と成功要因
6 地域別市場パフォーマンス
6.1 ロシア
6.1.1 市場動向
6.1.2 市場予測
6.2 カナダ
6.2.1 市場動向
6.2.2 市場予測
6.3 オーストラリア
6.3.1 市場動向
6.3.2 市場予測
6.4 米国
6.4.1 市場動向
6.4.2 市場予測
6.5 チリ
6.5.1 市場動向
6.5.2 市場予測
6.6 中国
6.6.1 市場動向
6.6.2 市場予測
6.7 ウクライナ
6.7.1 市場動向
6.7.2 市場予測
6.8 その他
6.8.1 市場動向
6.8.2 市場予測
7 種類別市場実績
7.1 フレーク
7.1.1 市場動向
7.1.2 市場予測
7.2 小麦粉
7.2.1 市場動向
7.2.2 市場予測
7.3 ブラン
7.3.1 市場動向
7.3.2 市場予測
7.4 その他
7.4.1 市場動向
7.4.2 市場予測
8 用途別市場実績
8.1 食品用途
8.1.1 市場動向
8.1.2 市場予測
8.2 飼料用途
8.2.1 市場動向
8.2.2 市場予測
9 オーツ麦の加工
9.1 製品の概要
9.2 詳細なプロセスフロー
9.3 様々な種類のユニットオペレーション
9.4 質量バランスと原材料要件
10 プロジェクトの詳細、要件、および関連費用
10.1 土地要件と支出
10.2 建設要件と費用
10.3 工場機械
10.4 原材料の要件と支出
10.5 包装の要件と費用
10.6 輸送要件および支出
10.7 ユーティリティ要件と支出
10.8 人員要件および支出
10.9 その他の設備投資
11 ローンと資金援助
12 プロジェクトの経済性
12.1 プロジェクトの資本コスト
12.2 技術経済パラメータ
12.3 サプライチェーンの各段階における製品価格とマージン
12.4 課税と減価償却
12.5 収入予測
12.6 支出予測
12.7 財務分析
12.8 利益分析
13 競争環境
13.1 市場構造
13.2 主要プレーヤー
13.3 主要プレーヤーのプロフィール
Avena Foods Limited
B&G Foods Inc.
Bagrrys India Limited
Blue Lake Milling Pty Ltd. （CBH Group）
Bob’s Red Mill Natural Foods
Grain Millers Inc.
Kellogg Company
Marico Limited
Morning Foods Ltd.
Nature’s Path Foods
PepsiCo Inc.
Post Holdings Inc.
Oats are a cereal grain widely cultivated for their edible seeds and are predominantly used as a nutritious breakfast cereal in the form of oatmeal or rolled oats. They are a rich source of different essential nutrients, providing a balanced mix of carbohydrates, proteins, and fats, along with vitamins and minerals. They consist of beta-glucan, which is essential for reducing low-density lipoprotein (LDL) cholesterol levels, helping maintain cardiovascular health. They possess anti-inflammatory properties, making them beneficial for soothing and relieving various skin conditions, such as eczema and sunburn. They promote a feeling of fullness, aiding in weight management by reducing overall calorie intake.
At present, the increasing demand for oats, as they support healthy digestion and help prevent constipation, is impelling the growth of the market. Besides this, rising advancements in the farming procedure to improve the quality of oats and enhance their fiber content are contributing to the growth of the market. In addition, the growing utilization of oats in producing various breakfast cereals, granola bars, muesli, and snacks is offering a favorable market outlook. Apart from this, the increasing consumption of oat milk among vegans and lactose-intolerant individuals as an alternative to dairy-based milk is supporting the growth of the market. Additionally, the rising awareness about the beneficial aspects of consuming oats among the masses is propelling the growth of the market. Moreover, the increasing demand for organic oats manufactured without the involvement of harmful chemicals and fertilizers is bolstering the growth of the market.
Oats Market Trends/Drivers:
Rising health awareness among the masses
At present, the increasing health awareness among the masses is positively influencing the growth of the global oats market. Oats are perceived as nutritious and wholesome food, rich in dietary fiber, vitamins, minerals, and antioxidants. As people become more health-conscious and seek healthier food choices, oats are gaining popularity due to their various health benefits, such as lowering cholesterol levels, supporting weight management, and promoting digestive health. The rising prevalence of lifestyle-related diseases, including cardiovascular issues and diabetes, is also propelling the demand for oats as a part of preventive health measures. Furthermore, the global trend towards clean eating, which promotes the consumption of less processed, more natural foods, is bolstering the demand for oats.
Increasing consumption of gluten-free and plant-based diets
The increasing consumption of gluten-free and plant-based diets is positively influencing the growth of the oats market. The shift toward these dietary trends is a result of growing health awareness, environmental concerns, and changing consumer preferences. Gluten-free diets are becoming highly popular due to a surge in diagnoses of gluten-related disorders, such as celiac disease and non-celiac gluten sensitivity, along with a wider public perception that gluten-free diets contribute to overall health and well-being. Moreover, there is an increase in the popularity of plant-based diets, driven by a combination of health, ethical, and environmental motivations. As consumers increasingly turn to plant-derived proteins and fibers, the demand for oats is growing significantly.
Growing demand for convenient and ready-to-eat (RTE) food products
At present, there is an increase in the demand for convenient and ready-to-eat (RTE) food products among the masses as they eliminate the hassle of cooking. The fast-paced society, characterized by busy lifestyles, dual-income families, and urbanization, is leading consumers to seek out foods that are nutritious and quick, and easy to prepare. Oats are considered a nutritious grain that can be prepared in various methods effortlessly and within a short period. Oats are also a popular ingredient in snack foods due to their high satiety value and energy-boosting properties. Oat-based snack bars are non-perishable and can be eaten without preparation, making them an ideal solution for consumers seeking nutritious snacks that can be eaten on the go.
Oats Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global oats market report, along with forecasts at the global and country levels from 2025-2033. Our report has categorized the market based on product type and application.
Breakup by Product Type:
Flakes
Flour
Bran
Others
Flakes dominate the market
The report has provided a detailed breakup and analysis of the market based on the product type. This includes flakes, flour, bran, and others. According to the report, flakes represented the largest segment. Oat flakes, also known as rolled oats or oatmeal, are a type of whole-grain cereal made from oats. They are cleaned, hulled, and toasted, then rolled into flat flakes to make them easier to cook and consume. Oat flakes come in various thicknesses, including thick, medium, and thin varieties, depending on the processing method. They are a popular choice for making warm and nutritious breakfast cereal. They add texture, flavor, and a nutritional boost to baked goods. Oat flakes can be blended into smoothies to increase their fiber content and provide a thicker texture. They are also used in various baking recipes, such as oatmeal cookies, muffins, granola bars, and bread.
Breakup by Application:
Food use
Feed use
Feed use holds the largest share of the market
A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes food use and feed use. According to the report, feed use accounted for the largest market share. Oats are a versatile and nutritious cereal grain and are rich in manganese, phosphorus, magnesium, and iron, which play vital roles in maintaining bone health, energy production, and blood circulation. Moreover, oats are a notable source of vitamin B, including thiamine and pantothenic acid, which support metabolism and overall vitality. The nutritious composition of oats makes them an excellent source of sustenance for various farm animals. Oats are easily digestible for animals, making them an ideal choice for both young and adult livestock. The digestibility of oats ensures that the animals can efficiently extract nutrients from the feed. Oats can be used as feed for horses, cattle, sheep, and poultry as a supplemental feed or a primary component of their diet, ensuring optimal health and performance.
Breakup by Region:
Russia
Canada
Australia
United States
Chile
China
Ukraine
Others
Russia exhibits a clear dominance, accounting for the largest oats market share
The report has also provided a comprehensive analysis of all the major regional markets, which include Russia, Canada, Australia, the United States, Chile, China, Ukraine, and others. According to the report, Russia accounted for the largest market share.
Russia held the biggest market share due to rising advancements in the food processing industry to improve operational efficiency and production rates. Besides this, the rising demand for oat milk among the masses is propelling the growth of the market. Apart from this, the increasing utilization of oats in preparing various local desserts and baked items is strengthening the growth of the market. Additionally, the growing awareness about gluten intolerance among the masses is offering a favorable market outlook in the region.
The United States is estimated to expand further in this domain due to rising health awareness among the masses. Besides this, the increasing trend of consuming smoothies and shakes containing oats among fitness enthusiasts and gymgoers is bolstering the growth of the market in the region.
Competitive Landscape:
Key market players are planning to introduce new oat-based products to cater to changing consumer preferences. They are manufacturing digestive biscuits containing oats which can be consumed as a healthy snack. Top companies are adopting effective marketing strategies to promote the health benefits of oats. They are also focusing on sourcing oats from sustainable and organic farms to create a positive brand image. Leading companies are actively promoting and selling their products through online platforms to reach a wider audience and capitalize on the convenience and accessibility of online shopping. They are also diversifying their portfolio by introducing various innovative food products and beverages, such as oat-based yogurt, ice cream, pasta, and baking mixes.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:
Avena Foods Limited
B&G Foods, Inc.
Bagrrys India Limited
Blue Lake Milling Pty Ltd. (CBH Group)
Bob’s Red Mill Natural Foods
Grain Millers, Inc.
Kellogg Company
Marico Limited
Morning Foods Ltd.
Nature's Path Foods
PepsiCo, Inc.
Post Holdings, Inc.
Key Questions Answered in This Report
1. What was the size of the global oats market in 2024?
2. What is the expected growth rate of the global oats market during 2025-2033?
3. What are the key factors driving the global oats market?
4. What has been the impact of COVID-19 on the global oats market?
5. What is the breakup of the global oats market based on the product type?
6. What is the breakup of the global oats market based on the application?
7. What are the key regions in the global oats market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Oats Industry
5.1 Market Overview
5.2 Market Performance
5.2.1 Volume Trends
5.2.2 Value Trends
5.3 Impact of COVID-19
5.4 Price Analysis
5.4.1 Key Price Indicators
5.4.2 Price Structure
5.4.3 Price Trends
5.5 Market Breakup by Region
5.6 Market Breakup by Application
5.7 Market Breakup by Product Type
5.8 Market Forecast
5.9 SWOT Analysis
5.9.1 Overview
5.9.2 Strengths
5.9.3 Weaknesses
5.9.4 Opportunities
5.9.5 Threats
5.10 Value Chain Analysis
5.10.1 Overview
5.10.2 Raw Material Suppliers
5.10.3 Oats Processors
5.10.4 Distributors and Exporters
5.10.5 Retailers
5.10.6 End-Users
5.11 Porter’s Five Forces Analysis
5.11.1 Overview
5.11.2 Bargaining Power of Buyers
5.11.3 Bargaining Power of Suppliers
5.11.4 Degree of Competition
5.11.5 Threat of New Entrants
5.11.6 Threat of Substitutes
5.12 Key Market Drivers and Success Factors
6 Market Performance by Region
6.1 Russia
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Canada
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Australia
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 United States
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Chile
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 China
6.6.1 Market Trends
6.6.2 Market Forecast
6.7 Ukraine
6.7.1 Market Trends
6.7.2 Market Forecast
6.8 Others
6.8.1 Market Trends
6.8.2 Market Forecast
7 Market Performance by Product Type
7.1 Flakes
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Flour
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Bran
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Performance by Application
8.1 Food Use
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Feed Use
8.2.1 Market Trends
8.2.2 Market Forecast
9 Oats Processing
9.1 Product Overview
9.2 Detailed Process Flow
9.3 Various Types of Unit Operations Involved
9.4 Mass Balance and Raw Material Requirements
10 Project Details, Requirements and Costs Involved
10.1 Land Requirements and Expenditures
10.2 Construction Requirements and Expenditures
10.3 Plant Machinery
10.4 Raw Material Requirements and Expenditures
10.5 Packaging Requirements and Expenditures
10.6 Transportation Requirements and Expenditures
10.7 Utility Requirements and Expenditures
10.8 Manpower Requirements and Expenditures
10.9 Other Capital Investments
11 Loans and Financial Assistance
12 Project Economics
12.1 Capital Cost of the Project
12.2 Techno-Economic Parameters
12.3 Product Pricing and Margins Across Various Levels of the Supply Chain
12.4 Taxation and Depreciation
12.5 Income Projections
12.6 Expenditure Projections
12.7 Financial Analysis
12.8 Profit Analysis
13 Competitive Landscape
13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
13.3.1 Avena Foods Limited
13.3.1.1 Company Overview
13.3.1.2 Product Portfolio
13.3.1.3 Financials
13.3.1.4 SWOT Analysis
13.3.2 B&G Foods, Inc.
13.3.2.1 Company Overview
13.3.2.2 Product Portfolio
13.3.2.3 Financials
13.3.2.4 SWOT Analysis
13.3.3 Bagrrys India Limited
13.3.3.1 Company Overview
13.3.3.2 Product Portfolio
13.3.3.3 Financials
13.3.3.4 SWOT Analysis
13.3.4 Blue Lake Milling Pty Ltd. (CBH Group)
13.3.4.1 Company Overview
13.3.4.2 Product Portfolio
13.3.4.3 Financials
13.3.4.4 SWOT Analysis
13.3.5 Bob’s Red Mill Natural Foods
13.3.5.1 Company Overview
13.3.5.2 Product Portfolio
13.3.5.3 Financials
13.3.5.4 SWOT Analysis
13.3.6 Grain Millers, Inc.
13.3.6.1 Company Overview
13.3.6.2 Product Portfolio
13.3.6.3 Financials
13.3.6.4 SWOT Analysis
13.3.7 Kellogg Company
13.3.7.1 Company Overview
13.3.7.2 Product Portfolio
13.3.7.3 Financials
13.3.7.4 SWOT Analysis
13.3.8 Marico Limited
13.3.8.1 Company Overview
13.3.8.2 Product Portfolio
13.3.8.3 Financials
13.3.8.4 SWOT Analysis
13.3.9 Morning Foods Ltd.
13.3.9.1 Company Overview
13.3.9.2 Product Portfolio
13.3.9.3 Financials
13.3.9.4 SWOT Analysis
13.3.10 Nature's Path Foods
13.3.10.1 Company Overview
13.3.10.2 Product Portfolio
13.3.10.3 Financials
13.3.10.4 SWOT Analysis
13.3.11 PepsiCo, Inc.
13.3.11.1 Company Overview
13.3.11.2 Product Portfolio
13.3.11.3 Financials
13.3.11.4 SWOT Analysis
13.3.12 Post Holdings, Inc.
13.3.12.1 Company Overview
13.3.12.2 Product Portfolio
13.3.12.3 Financials
13.3.12.4 SWOT Analysis
*** オーツ麦の世界市場に関するよくある質問(FAQ) ***
・オーツ麦の世界市場規模は？
→IMARC社は2024年のオーツ麦の世界市場規模を56億米ドルと推定しています。
・オーツ麦の世界市場予測は？
→IMARC社は2033年のオーツ麦の世界市場規模を66億米ドルと予測しています。
・オーツ麦市場の成長率は？
→IMARC社はオーツ麦の世界市場が2025年～2033年に年平均1.7%成長すると展望しています。
・世界のオーツ麦市場における主要プレイヤーは？
→「Avena Foods Limited、B&G Foods、Inc.、Bagrrys India Limited、Blue Lake Milling Pty Ltd. (CBH Group)、Bob’s Red Mill Natural Foods、Grain Millers、Inc.、Kellogg Company、Marico Limited、Morning Foods Ltd.、Nature's Path Foods、PepsiCo、Inc.、Post Holdings、Inc.など ...」をオーツ麦市場のグローバル主要プレイヤーとして判断しています。
※上記FAQの市場規模、市場予測、成長率、主要企業に関する情報は本レポートの概要を作成した時点での情報であり、最終レポートの情報と少し異なる場合があります。
*** 免責事項 ***
https://www.globalresearch.co.jp/disclaimer/
